The Origins of "HYPE": Snapshots from the NFT Market
— Hype — is an everyday slang used for the high-level excitement which often originates from increasing prices and public interest in a specific market. Hype is as old as the free markets. It is mainly explained by the human tendency to exaggerate and succumb to greed. The earliest hype in history is the “tulip hype” (the Tulip Mania for its original name) which led to one of the most significant bull runs we have ever seen. Trying to capture periods of the hype is a great way to learn about the background of a particular market and the foundation of the psychology of its participants. So, let’s dive into the periods of hype in the NFT market starting from conception.